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In a world where video has become a key element of corporate communication strategy, it’s essential to stay at the cutting edge of innovation to capture your audience’s attention. Green screen is an increasingly popular technique for creating visually captivating and flexible videos. But what exactly is green screen, and how can it benefit your […]

In the dynamic world of audiovisual communication, mastery of plan values is a major asset. These different types of shots create a powerful visual narrative, enhance engagement and reinforce brand identity. Understanding and using these techniques effectively can make all the difference to your communication campaigns. The fundamentals of plan values Overall plan As the […]

In the ever-changing world of corporate video production, how can brands use technological innovations to stand out from the crowd? Among recent advances, FPV (First Person View) drone filming is emerging as a revolutionary solution, offering previously unattainable visual perspectives. But what makes FPV drones so unique, and how can they transform corporate communications? Piloted […]

Are you looking to create snack content video for your social media platforms? Keep in mind that you’ll only have 8 seconds to convince your audience. Yes, 8 seconds is the average attention span of internet users, a result of the scrolling behavior on social media. So, it’s important to know how to create short […]

If there is one essential format to integrate into your content strategy, it’s the video format. Marketing video has become indispensable for gaining visibility and promoting your products and services. And for good reason, video accounts for over 82% of global internet traffic in 2022!

Krauthammer is a publisher of professional training programs dedicated to the development of commercial, managerial, and leadership skills. Each year, Krauthammer trains over 20,000 people worldwide in a dozen languages.