Bigard – Employer branding
Promotional film
- #Corporate
For the purposes of an employer brand video that plays on the parallels between rugby and the Bigard Group’s jobs, rugby players and production operators reversed roles.
Our teams filmed the Stade Rochelais players on the SOCOPA Viandes site in Celles-sur-Belles, then the Groupe Bigard production operators on the Stade Rochelais pitch.
- Sector
- Food industry
- Format
- Promotional film
- Date
- 2023
- Diffusion
- Social networks and website
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