{"id":2347,"date":"2023-04-19T11:06:39","date_gmt":"2023-04-19T09:06:39","guid":{"rendered":"https:\/\/lapetiteproduction.com\/offres\/corporate-video\/advertising-video\/"},"modified":"2023-05-30T12:34:24","modified_gmt":"2023-05-30T10:34:24","slug":"advertising-video","status":"publish","type":"offre","link":"https:\/\/lapetiteproduction.com\/en\/offers\/corporate-video\/advertising-video\/","title":{"rendered":"Advertising video"},"content":{"rendered":"\n<div class=\"wp-block-doowup-vimeo-header variation--without_media\" data-iframe-ratio=\"0.5625\">\n<h1 class=\"wp-block-heading\"><span class=\"u-showcase\">Advertising video<\/span><br>Promote your products and services<\/h1>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brand content<\/li>\n\n\n\n<li>Advertising video <\/li>\n\n\n\n<li>Promotional video<\/li>\n<\/ul>\n\n\n\n<p>Need to announce the launch of a new product? To boost your sales and website traffic? To communicate about a promotional offer?<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-doowup-common-thread\">\n<div class=\"wp-block-doowup-text-image wp-block-doowup-doo-gutenberg reverse\"><img decoding=\"async\" class=\"image parallaxImage\" src=\"https:\/\/www.lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_331-2.png\" alt=\"film publicitaire produit\"\/><div class=\"content\">\n<h2 class=\"wp-block-heading\"><span class=\"u-showcase\">An essential format to promote your products<\/span><\/h2>\n\n\n\n<p>Contrary to popular belief, advertising videos are not exclusive to big brands. Large companies, SMEs, and startups all incorporate advertising videos into their content strategy without breaking the bank.<\/p>\n\n\n\n<p>Advertising video is an essential medium for highlighting your company. While there are several formats, video product primary goal remains the same: promoting the name of your company and your products and services. <\/p>\n\n\n\n<p>Video product is a short and explicit format that, depending on your objective, allows you to address various topics such as announcing a promotional offer, launching a new product, or announcing a new feature. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-button is-style-goto-button\"><a class=\"wp-block-button__link has-primary-color has-light-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/lapetiteproduction.com\/en\/contact-us\/\">Let&#8217;s talk about your project<\/a><\/div>\n<\/div><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-text-align-center has-primary-color has-text-color\">The advertising video is a must-have in your communication strategy <br>to promote your products and services.<\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-doowup-text-image wp-block-doowup-doo-gutenberg color--secondary\"><img decoding=\"async\" class=\"image parallaxImage\" src=\"https:\/\/www.lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/la-petite-production-film-publicitaire-brand-content-2.png\" alt=\"la-petite-production-film-publicitaire-brand-content 2\"\/><div class=\"content\">\n<h2 class=\"wp-block-heading\">The advantages of an advertising video<\/h2>\n\n\n\n<p>The advertising video is more aesthetic and elaborated. It takes storytelling and scenarization further than a product presentation video. <\/p>\n\n\n\n<p>The advertising video <strong>can be adapted and integrated into a multi-channel marketing campaign,<\/strong> including social media, websites, newsletters, and television. <\/p>\n\n\n\n<p><strong>Product videos improve SEO rankings,<\/strong> boost visitor traffic, and encourage purchasing behavior when they are broadcasted on social media and website. <\/p>\n\n\n\n<p>By targeting your audience correctly, your advertising video will be <strong>widely shared and will amplify your visibility.<\/strong> <\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-button is-style-goto-button\"><a class=\"wp-block-button__link has-content-color has-light-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/lapetiteproduction.com\/en\/contact-us\/\">Let&#8217;s talk about your project<\/a><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-doowup-simple-block\">\n<h2 class=\"wp-block-heading\">The broadcasting channels available for your advertising video<\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-content-color has-text-color\">Television<\/h3>\n\n\n\n<p>Television is a powerful media to reach the general public, provided that your advertising video is broadcasted on channels that are relevant to your target audience. However, a TV commercial is expensive and requires a significant budget for media buying, music licensing, and to ensure a high-quality output.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-content-color has-text-color\">Social media<\/h3>\n\n\n\n<p>Advertising on social media is an excellent alternative and is accessible to all businesses. Advertising on social media is ideal for quickly reaching a new target audience, engaging a community, driving traffic to your website, and acquiring new customers.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-goto-button\"><a class=\"wp-block-button__link has-primary-color has-light-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/lapetiteproduction.com\/en\/contact-us\/\">Let&#8217;s talk about your project<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-goto-button-contour\"><a class=\"wp-block-button__link has-primary-color has-light-background-color has-text-color has-background has-text-align-center wp-element-button\" href=\"https:\/\/lapetiteproduction.com\/en\/offers\/corporate-video\/\">Discover other video formats<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-doowup-triple-card variation--realizations\">\n<h2 class=\"wp-block-heading has-text-align-center\">Discover<br><span class=\"u-showcase\">our work<\/span><\/h2>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"realization can-fullscreen custom-post\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1.jpg\" class=\"attachment-1024x1024 size-1024x1024 wp-post-image\" alt=\"engie-publicite-web\" srcset=\"https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1.jpg 1920w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1-300x169.jpg 300w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1-1024x576.jpg 1024w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1-768x432.jpg 768w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_780-1-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n    <div class=\"video\" style=\"\" data-video=\"https:\/\/player.vimeo.com\/video\/\">\n                <button class=\"close\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M2.8 19.3L10 12.1L17.2 19.3L19.3 17.2L12.1 9.99995L19.3 2.79995L17.2 0.699951L10 7.89995L2.8 0.699951L0.700001 2.79995L7.9 9.99995L0.700001 17.2L2.8 19.3Z\" \/>\n            <\/svg>\n        <\/button>\n        <iframe class=\"load-above\" data-above=\"3.5\" data-src=\"https:\/\/player.vimeo.com\/video\/270693498\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n    <\/div>\n    <div class=\"desc\">\n        <div class=\"text-container\">\n            <h3 class=\"titlecat\">ENGIE &#8211; Offre Elec Weekend<\/h3>\n            <h4 class=\"text\">Film publicitaire<\/h4>\n        <\/div>\n        <div class=\"button-container\">\n            <button class=\"button transparent can-fullscreen-action\">Video<\/button>\n            <a class=\"button transparent\" href=\"https:\/\/lapetiteproduction.com\/nos-realisations\/engie-film-publicitaire-la-petite-production\/\">Project<\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n\n<div class=\"realization can-fullscreen custom-post\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185.jpg\" class=\"attachment-1024x1024 size-1024x1024 wp-post-image\" alt=\"locat-me-publicite-web\" srcset=\"https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185.jpg 1920w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185-300x169.jpg 300w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185-1024x576.jpg 1024w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185-768x432.jpg 768w, https:\/\/lapetiteproduction.com\/wp-content\/uploads\/2023\/04\/frame_185-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n    <div class=\"video\" style=\"\" data-video=\"https:\/\/player.vimeo.com\/video\/\">\n                <button class=\"close\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M2.8 19.3L10 12.1L17.2 19.3L19.3 17.2L12.1 9.99995L19.3 2.79995L17.2 0.699951L10 7.89995L2.8 0.699951L0.700001 2.79995L7.9 9.99995L0.700001 17.2L2.8 19.3Z\" \/>\n            <\/svg>\n        <\/button>\n        <iframe class=\"load-above\" data-above=\"3.5\" data-src=\"https:\/\/player.vimeo.com\/video\/270693071\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n    <\/div>\n    <div class=\"desc\">\n        <div class=\"text-container\">\n            <h3 class=\"titlecat\">LOCAT&#8217;ME &#8211; Plateforme location immobili\u00e8re<\/h3>\n            <h4 class=\"text\">Film publicitaire<\/h4>\n        <\/div>\n        <div class=\"button-container\">\n            <button class=\"button transparent can-fullscreen-action\">Video<\/button>\n            <a class=\"button transparent\" href=\"https:\/\/lapetiteproduction.com\/nos-realisations\/locatme-film-publicitaire-la-petite-production\/\">Project<\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n\n<div class=\"realization can-fullscreen custom-post\">\n    \n    <div class=\"video\" style=\"\" data-video=\"https:\/\/player.vimeo.com\/video\/\">\n                <button class=\"close\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M2.8 19.3L10 12.1L17.2 19.3L19.3 17.2L12.1 9.99995L19.3 2.79995L17.2 0.699951L10 7.89995L2.8 0.699951L0.700001 2.79995L7.9 9.99995L0.700001 17.2L2.8 19.3Z\" \/>\n            <\/svg>\n        <\/button>\n        <iframe class=\"load-above\" data-above=\"3.5\" data-src=\"https:\/\/player.vimeo.com\/video\/\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n    <\/div>\n    <div class=\"desc\">\n        <div class=\"text-container\">\n            <h3 class=\"titlecat\"><\/h3>\n            <h4 class=\"text\"><\/h4>\n        <\/div>\n        <div class=\"button-container\">\n            <button class=\"button transparent can-fullscreen-action\">Video<\/button>\n            <a class=\"button transparent\" href=\"\">Project<\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-button is-style-goto-button-contour\"><a class=\"wp-block-button__link has-primary-color has-light-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/lapetiteproduction.com\/en\/our-work\/\">See our work<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"parent":2188,"menu_order":0,"template":"","class_list":["post-2347","offre","type-offre","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advertising video - La petite production<\/title>\n<meta name=\"description\" content=\"Are you launching a new product? 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